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SBNation United: Getting ready for the next evolution of BlogABull, starting with the logo

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Hey gang, special announcement for this Friday morning.

In the next month SB Nation will be undergoing a dramatic upgrade to our platform and our editorial process. This will include some changes to how we create and distribute posts, as well as a visual overhaul. There will be much more detail to come but for now, the new logo below is just a first taste of what is coming for BlogABull.


This is a small, but important sample of what is coming when our network undergoes its most exciting and radical transformation in the eight-year history of the company (when? next couple of months..ish). "United through individuality" is the underlying theme of this project. We want everyone to know that if they're fans of BaB, they can find the same type of great writing and conversation that we offer here on all of our 300-plus sites.

You can browse through all the new logos on a special page we put together at I kinda like a lot of them of them. I also am kinda digging the new one this blog will have...or moreso just ready to get rid of the old one we've seen for so many years. I never used a Mac, and the floating '23' always gave me the willies.

What do you think? (about the logo, I really can't help you yet with other changes that will affect your future interaction with the site. Show some trust, you animals.)